Research & Strategy

We believe that understanding the product, brand, client, audience and the problem is the first step in developing an effective marketing strategy. Using this knowledge we plan strategies and campaign that hit the mark and get results. Find out more about how we do this below

Research - environmental and situational

We offer a comprehensive range of both quantitative and qualitative research services, including online surveying, one-on-one interviews, and focus groups. Our team also have access to secondary data sources that can contribute to overall understanding and knowledge.We can also conduct audits of current communication and marketing strategies.

Marketing and communications strategy

Drawing on our extensive knowledge of different markets and the most effective channels for reaching them, we develop strategies that form the foundation of all marketing efforts.

Our approach begins with defining overall objectives, understanding our audience(s) and defining messaging. We then identify the most effective channels to communicate with key audiences. We provide our clients with robust implementation plans and budgets.