Strategy & Media:
Octa have project managed some of New Zealand’s largest projects including the Water View Connection and Auckland Airport.
With 60+ staff over eight offices they wanted to strengthen their brand and develop a stronger national presence. Starting with an in-depth research project Walsh & Beck developed a 12-month strategy for the roll-out of the new brand and related marketing activity. The rebrand included logo and brand development, collateral design, signage, and redesign of the website including all written content. We have recently completed video and photography projects for Octa and continue to work with the team on the growth of the organisation.